Anne Landman was a Registered Respiratory Therapist from 1982 to 1999. She worked in the emergency room, acute-care hospitals, a rehab center and finally in home care until 1996. From 1996-2004 she worked for the American Lung Association of Colorado. In 1997, while working for the Lung Association, Anne became a professional tobacco document research specialist, and from 1999-2006 published a number of studies and analyses of tobacco industry behavior in medical journals. She has testified against the tobacco industry, and served as a national and international speaker on corporate PR strategies and tactics. After observing similarities between the way the tobacco industry operates and the PR strategies other big industries are now adopting, since 2006 Anne’s interests have expanded to include corporate, government and political PR strategies, including tactics like greenwashing, pinkwashing, healthwashing, greedwashing, use of front groups and so-called “corporate social responsibility.” From 2006 until 2012 she worked for the Center for Media and Democracy, publisher of PRWatch.org and SourceWatch.org. While there, she started SourceWatch’s Tobacco information portal and served as Managing Editor of PRWatch and SourceWatch. In addition to corporate behavior, Anne also is interested in local, state and national political shenanigans, consumer scams, and more. This blog contains news and views that Anne finds of interest, as well as her own original writing and observations. The opinions in the blog are her own.
Tobacco Document Research
As a tobacco document researcher, Anne analyzed and summarized thousands of tobacco industry documents. Her document analyses have been published in the international medical journal Tobacco Control, where she described tobacco industry aggression toward businesses that voluntarily enacted smoke-free policies, and in the American Journal of Public Health, where she exposed the political and social benefits that the tobacco industry derives from its “youth smoking prevention programs.” Her research has also been published in the journal Social Science and Medicine and Journal of the American Public Health Association (APHA). As Anne’s research career progressed, she felt a wider audience should see and learn from the information in industry documents and created an Internet list serve to which at its peak, over 3,000 health advocates from 35 countries subscribed. One of her most famous findings was the now-famous R.J. Reynolds document titled “Project S.C.U.M,” which discussed RJR’s plans to increase sales of Red Kamel cigarettes to gay, immigrant, young and homeless people in the San Francisco area. You can browse Anne’s document collection at Tobacco Documents Online. Under “Research Collections,” check “Landman.”
Anne lives in western Colorado with her husband and border collie, Crew. Contact her at firstname.lastname@example.org, or (970) 216-9842.