American Heart Association Helps Walgreens Profit from Cigarettes

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Cigarettes and toys displayed together in a “trusted” Walgreens Store.

This month, Walgreens’ webpage cheerfully chirps “Celebrate Heart Health Month” as it promotes its long-standing fundraising partnership with the American Heart Association. Until February 28, Walgreens says, customers can “purchase a paper heart at any of our 7,000 Walgreens stores nationwide” to support the American Heart Association’s mission of “building healthier lives, free of cardiovascular diseases and stroke.” It all sounds happy and wonderful, but don’t be fooled. Walgreens’ promotion has a dark underbelly that it would rather you not see.

The NFL: A Disability Factory for Young Men

The NFL showcases brutality and player collisions in its promotions, while minimizing the human toll it takes on NFL players' health and safety

The NFL showcases brutality and player collisions in its promotions, while minimizing the human toll it takes on NFL players’ health and safety

As of January 23, 2013, the National Football League (NFL) is facing 199 lawsuits filed by a total of more than 4,000 retired professional football players who suffered head injuries while playing for the NFL. In June, 2012, the lawsuits of about three thousand of those injured players were consolidated into a single Master Complaint (pdf) which charges that the NFL was negligent and committed fraud because it was “aware of the evidence and risks associated with repetitive traumatic brain injuries…but deliberately ignored and actively concealed the information” from players and others involved in NFL football. The lawsuit says that to promote the game, the NFL glorifies the brutality and ferocity of NFL football by “lauding and mythologizing the most brutal and ferocious of players and collisions,” while simultaneously fraudulently representing that getting hit and putting big hits on others is a badge of courage, and does not seriously threaten one’s health. The suit charges that to heighten this belief and further promote football,  NFL Films, a PR instrument of the NFL, creates and markets videos that focus solely on the hardest hits that occur on the fields. 

R.J. Reynolds’ Doral Trucker Program: Get a Free Smokin’ Joe Condom

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Trucker drivers have a far higher smoking rate than the general population, making them a prized target for tobacco companies.

In 1996, R.J. Reynolds noted that the smoking incidence among professional truck drivers was a whopping 76%, and sought to capitalize on that fact. The document noted below this post, “Doral Trucker Program Rolling Rolling Rolling,” lists ideas for promoting Doral cigarettes to truckers. Ideas included tying product and service giveaways into frequent fueler programs, providing a truckers with a roadside assistance program and providing purchase incentives like “Buy 1 Carton, Get a Free Truck Wash,” “Buy 2 Packs, Get a Free Hula Girl Air Freshener,” “Buy 2 packs and Get a Free Smokin’ Joe Condom.” Other promotional ideas included arranging for a date with an actress from Hee Haw (a 1960s-1970s TV variety show set a fictional rural southern county called Kornfield Kounty and featuring country music) or giving away a “rubber trucker companion doll.”

Source: Doral Trucker Program Rolling Rolling Rolling, 1996, R.J. Reynolds document collection, Legacy Tobacco Documents Library

R.J. Reynolds Brainstorming Document Targets Younger Smokers

teen-smoking

Teen smokers light up

A 7-page, 1985 brainstorming document from the R.J. Reynolds collection lists ideas about how to market RJR’s flagship brand Camel cigarettes to young people who usually smoke the rival brand Marlboro. A cautionary note on the front page warns, “PLEASE NOTE: the following ideas were generated in an unstructured idea generation session. They have not been evaluated with regard to legal issues, marketing feasibility or cost considerations.” And how.  Some of the ideas listed are pretty wacky, and include having coupons for on-pack contests for the following items thought to appeal to younger smokers:

— Beer
— Clearasil
— Dinner with Eddie Murphy
— Trip won by parents of FUBYAS [“First Usual Brand Younger Adult Smokers”] that gets parents out of town for FUBYAS party (includes cleaning crew and extra refrigerator).
— Catchy, slightly lewd T-shirts (“Wanna hump?”)
— Late show admission with week’s worth of CAMEL packs.
— CAMEL courtesy bus at beach – to and from bars.
— Survival kit (what to do when arrested, etc.)
–“Pay” peer leaders to smoke brand.
— Free nose rings
— Free car insurance

Other ideas include developing a new dance called The Hump, and putting on concerts that have specially-reserved seating for Camel smokers or where Camel packs can be used as an entrance fees.

See the document for yourself here.

Source: FUBYAS Idea Generation Output, 1985, R.J. Reynolds document collection, Legacy Tobacco Documents Library.

Subway Finds Size Really Does Matter

Subway's trademark "Footlong™" subs are coming up short all over

Subway’s trademark “Footlong™” subs are coming up short all over

Subway stores are in big PR trouble. It all started when earlier this month an Australian man posted a photo on Subway Australia’s Facebook page of a Footlong™ sandwich he had just bought, and asked why it was only 11 inches long. Soon, other Subway sandwich buyers started making similar posts and uploading images of their too-short “footlong” sandwiches. Then two men from New Jersey filed a lawsuit against Subway accusing the stores of selling trademark Footlong™ sandwiches that were really just 11 inches. Stephen DeNettis, the lawyer who represents the plaintiffs, said he measured sandwiches from 17 different Subway stores and they all came up short. He says Subway should either make sure its Footlong™ sandwiches are really a foot long, or stop advertising them as such. For its part, Subway issued a statement apologizing for it’s short sandwiches, saying “With regards to the size of the bread and calling it a footlong, ‘SUBWAY FOOTLONG’ is a registered trademark as a descriptive name for the sub sold in Subway Restaurants and not intended to be a measurement of length.” For good measure, Subway added that the length of each bread cannot be assured every time because the “proofing” process may vary. Buzzfeed called that answer “amazingly stupid.” One commenter on Buzzfeed wrote, “So…when I pay them with my TWENTY DOLLAR BILL™, and it turns out to be nothing more than an envelope of grass shavings, there will be no hard feelings, right?” Another wrote, “After closer measurement, I’m returning those inch worms I bought at a yard sale.” Who knows? Maybe Subway is shorting people as part of their  sponsorship of NBC’s reality show “The Biggest Loser.”  After all, shorter Footlong™ sandwiches will help people lose more weight and shorting patrons like this makes Subway customers the Biggest Losers.

In Wrongful Death Suit, Colorado Catholic Hospital Argues Fetuses are Not Viable Persons

hypocrisy-meterOn New Year’s Day in 2006, 31 year old Lori Stodghill went to the emergency room at St. Thomas More Hospital in Cañon City, Colorado, short of breath, vomiting, and seven months pregnant with twins. As they wheeled her into the examining room, she passed out. The ER staff tried to resuscitate her, but a blockage in the main artery going to Lori’s lungs caused her to have a massive heart attack, killing her and her twins less than an hour after she arrived at the ER.  Her obstetrician, who was supposed to be on call for emergencies that night, never answered a page. Stodghill’s husband subsequently filed a wrongful death lawsuit against the owner of the hospital, Catholic Health Initiatives (CHI) based in Englewood, Colorado. Catholic hospitals do not offer abortion services or even contraception based on their belief that legal personhood starts at contraception, not at birth, and that fetuses are viable people. CHI even has an advocacy website that implores visitors to help them oppose the provision in Obamacare that requires employers to pay for contraceptives, because “Our mission and our ethical standards in health care are rooted in the Catholic Church’s teachings about the dignity of the human person and the sanctity of human life from conception to natural death.” But to get its client out of this wrongful death suit, CHI’s lawyers are arguing the opposite — that Lori’s fetuses weren’t really viable persons. In a brief the defense filed with the court, CHI’s lawyers say the court “should not overturn the long-standing rule in Colorado that the term ‘person,’ as used in the Wrongful Death Act, encompasses only individuals born alive. Colorado state courts define a ‘person’ under the Act to include only those born alive. Therefore Plaintiffs cannot maintain wrongful death claims based on the two unborn fetuses.” 

Source: Colorado Independent, January 23, 2013

Updated Jan. 26, 2013

Dick Armey’s Tobacco Ties

Dick Armey in his younger days

Dick Armey in his younger days

Former Republican House Majority Leader Dick Armey, who recently left his job with the astroturf group Freedomworks, has a history of taking tobacco money and doing Big Tobacco’s  bidding. The tobacco industry was a friend to Armey throughout his career on Capitol Hill, but Armey, who was an uneven ally to the industry while in the House, arguably became a more reliable ally when, under his guidance, FreedomWorks reflexively opposed higher cigarette taxes in states all across the union. Despite this, we found that some in the industry has less-than-complimentary things to say about Armey. We also found  Armey engaged in dubious and dishonest tactics get new members an increase his group’s muscle while at FreedomWorks.  Read all about Dick Armey’s tobacco ties and how he used FreedomWorks in a three-part series on my new blog at DeSmogBlog.com.

Virginia Republicans Rush Through Redistricting Vote While Key Democrat Attends Obama’s Inauguration

Virginia State Senator Henry Marsh

Virginia State Senator Henry Marsh

While Virginia State Senator Henry Marsh, a 79 year old African-American civil rights advocate and a Democrat, was out of the state attending President Barack Obama’s inaugural ceremonies, Virginia’s Republican legislators seized the opportunity afforded by his absence to rush through a vote on a new Congressional redistricting map that maximizes the number of seats safe for Republicans. Virginia’s legislature is evenly split with 20 Republican members and 20 Democratic members, but while Marsh was out of town, there were 20 Republicans and 19 Democrats present to vote. Republicans seized upon that short window of time when they had a voting advantage to take a vote on the redistricting measure. It passed by a single vote, 19-20 with 19 Democrats voting against it, and handed an electoral advantage to Republicans. Virginia Democrats said they would challenge the measure in court.

Main Source: Talking Points Memo, January 21, 2013

Christian Group Distributes Bibles at Public Schools, Gets Pushback

The book secularists plan to give away at Orange County, Florida high schools when they get their  date to distribute literature from the school district

The book secularists plan to give away at Orange County, Florida high schools when they get their date to distribute literature from the school district

An Orange County, Florida school district allowed the Christian group World Changers of Central Florida to distribute Bibles to high school students at eleven area high schools on January 16, 2012, by placing the books on tables near the school’s lunchroom. Orange County secularists who were offended by the overt advertisement for Christianity on public school grounds has asked the school district to change its policy to disallow distribution of religious materials on school grounds. If the school district refuses to change the policy, members of American Atheists and Central Florida Freethought Community say they will ask the school district for a date on which they can distribute information to students about atheism and humanism in the same manner.  World Changers’ mission is to promote prayer in public schools and push to have creationism taught in public schools.

Stealth Anti-Science Bills Disguised as “Academic Freedom” Bills

Creationist cartoonThe National Center for Science Education is warning that a bill introduced in the Colorado House of Representatives on January 16,  HB13-1089 (pdf), called the “Academic Freedom Act,” is really a trojan horse anti-science bill. The bill directs teachers “to create an environment that encourages students to intelligently and respectfully explore scientific questions and learn about scientific evidence related to biological and chemical evolution, global warming, and human cloning.” It sounds innocent enough, but such bills use an “academic freedom” guise to tacitly permit teachers to misinform students by allowing the teaching of creationism as a scientifically valid alternative to evolution, or by allowing teachers to misrepresent evolution as being scientifically controversial. The last time such an anti-evolution bill was introduced in Colorado was in 1972, when a lawmakers tried to put a measure on the ballot that would have allowed “all students and teachers academic freedom of choice as to which of these two theories, creation of evolution, they wish to choose.” That measure never made it onto the ballot. All of the primary sponsors and co-sponsors of Colorado’s 2013 “Academic Freedom Act” in both the House and the Senate are Republicans. These tricky, shifting strategies state and local school boards, state legislatures and teachers are using to undermine the teaching of scientific subjects like evolution, climate change and cloning are described in depth an article published in a September, 2010 article in the Annual Review of Genomics and Human Genetics titled Dispatches from the Evolution Wars: Shifting Tactics and Expanding Battlefields