Category: Greedwashing

St. Mary’s helps greedwash one of Earth’s worst corporate criminals

Cover of the new “Grand Junction Lifestyle” magazine recently distributed through the USPS mail

Yesterday’s mail brought a glossy new promotional magazine called “Grand Junction Lifestyle.” Given the cute kid and baby animal pictured on the cover, one would hope the lifestyle they’re trying to promote would be a healthy one. But instead, upon opening the front cover, readers are served up a two-page ad promoting one of the biggest corporate criminals and polluters on Earth, the Chevron Corporation:

Grand Junction Jackalopes accept sponsorship by Red Rock Auto Group

Logo of the Grand Junction Jackalopes baseball team

The Grand Junction Jackalopes announced in a May 29 press release that they have “agreed to a sweeping partnership that will make Red Rock Auto Group the official auto dealer of the Grand Junction Jackalopes.”

Local baseball fans will now be confronted with the name of “Red Rock Auto” at every turn in their Jackalopes game day experience. As part of the sponsorship deal, the Diamond Club at Suplizio Field will now “officially be renamed the “Red Rock Auto Diamond Club,” and fans will now enter Suplizio Field through gates re-named the “Red Rock Auto North Gate” or the “Red Rock Auto South Gate.” The grill is even named the “Red Rock Auto Grill.”

That will be tough to swallow for local baseball fans who fell victim to Red Rock’s illicit sales techniques.

Red Rock Auto Group’s greedwashing campaign

Red Rock got this free media from the Daily Sentinel on January 19, 2023, with this photo of their donation to Court Appointed Special Advocates (CASA). Red Rock also got Joy Thompson of CASA to say “We love Red Rock” on a January 19, 2023 local KREX-TV news segment about the donation.

After a company has been outed as over-the-top greedy, there’s nothing left for it to do but make conspicuous donations to local charities to score public relations points and blow smoke to make people forget about how their business has harmed the community in the long term.

That’s likely why, near the end of 2022, after all the unseemly tactics Red Rock Auto dealerships had been using on customers to fleece them out of thousands of dollars over the last 7 years were exposed, Red Rock suddenly started ramping up its donations to local charities and promoting their donations in ads on TV and through free media given to them by local TV stations and newspapers.

A company that ingratiates itself to reputable charitable causes as a way to distract from its immoral acts is engaging in a form of “greedwashing,” a term developed during the taxpayer-funded federal bailouts of the big banks during the economic crash of 2008-2009: